PACKAGING DESIGN & DEVELOPMENT
Product Design & Development Agency
Are you in need of package design & development?
What is package design & development?
Product development — also called new product management — is a series of steps that includes the conceptualization, design, development and marketing of newly created or newly rebranded goods or services. Product development includes a product’s entire journey — from the initial idea to after its market release.
The objective of product development from a business standpoint is to cultivate, maintain and increase a company’s market share by satisfying consumer demand. From a customer standpoint, it ensures value in the product as a quality good or service. Not every product will appeal to every customer or client base, so defining the target market for a product is a critical step that must take place early in the product development process. Organizations should conduct quantitative market research at all phases of the design process, including before the product or service is conceived, while the product is being designed, and after the product has been launched.
What development challenges do you need help with?
- Ensuring the package design aligns with the brand identity and messaging.
- Creating a package that stands out on the shelves and catches the attention of potential customers.
- Determining the appropriate size, shape, and materials for the package that best suit the product and its intended use.
- Addressing any regulatory requirements or restrictions related to the product’s packaging and labeling.
- Ensuring that the package is easy to open and use for the consumer.
- Creating a design that is both aesthetically pleasing and functional, with consideration for elements such as typography, color, and graphics.
- Developing a package that is cost-effective to produce and environmentally friendly.
- Conducting market research and testing to ensure that the package design resonates with the target audience and drives sales.
- Addressing any challenges related to logistics, storage, and shipping of the product with its packaging.
- Creating packaging that can adapt to different markets or product variations while maintaining consistency with the brand identity.
Learn More About Package Design & Development
At The 95 Agency, we take a holistic approach to packaging design and development, ensuring that every aspect of the package is carefully considered to meet the needs of our clients and their target audience. Our expert team has extensive experience creating packaging solutions for a diverse range of products across multiple industries. We work closely with our clients to understand their brand identity, product specifications, and target market to create a package design that is both visually appealing and functional. Our design process incorporates cutting-edge trends and technologies to create a unique, attention-grabbing design that stands out on the shelves. We also place a strong emphasis on sustainability and strive to create packaging solutions that are environmentally friendly and cost-effective. We conduct market research and testing to ensure the packaging resonates with the target audience and drives sales. With our expertise in packaging design and development, we are confident in our ability to deliver exceptional results that meet our client’s unique needs and requirements.