About Hidden Secrets

Hidden Secrets is a 100% natural sanitary pads, 100% natural tampons, 100% natural herbal pantyliners, probiotics, 100% natural suppositories and natural feminine wash. The products contain pH-balancing probiotics and are gluten-free. Feminine products that are good for the body and have no negative side effects are a necessity for all women, and women of color are often deprived of quality sanitary products due to lack of availability in local retail stores.

The Relationship & Services Provided

The 95 Agency served as the product developers, branding and business management specialist. Our agency provided the following initial services for this startup feminine hygiene product line.

  • Product development
  • Brand management
  • Formula customization
  • Logo design and development
  • Photography (branding & product)
  • Video (commercial)
  • Web design & development (E-commerce)
  • Business management
  • Packaging design & development
  • Copywriting

Additional services offered:

  • Creative directing
  • Consulting
  • Product fulfillment

The 95 Agency were responsible for:

  • providing a custom formula for a feminine wash (organic)
  • key consulting for the company’s brand, product and overall business
  • single handedly constructing the development and design of the company’s. e-commerce website
  • designing and creating the brand’s identity
  • creative directing and delivering branding and product photos as well as commercials
  • developed a successful launch of a new feminine product line

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